We have put together a range of guides to help you. We hope you find them useful.
1. Help Guide: Resizing Photographs
We have put together two simple step-by-step guides on how to resize a photograph for uploading as part of your entry. Both our guides will work for MacOS and Windows.
This downloadable pdf guide will show you how to use an online website tool to resize your entry image.
If you prefer a more visual and narrated guide, watch our video guide to image resizing.
Note: It’s important that your image file name is the same as your venue display name, your-name.jpg.
2. Help Guide: Writing an Artists Statement
This should be a concise statement, describing what inspires you and what medium you work in. Bear in mind when writing, that it should encourage visitors to North East Open Studios to come and visit you to find out more about your creative process
3. Help Guide: what3words
what3words is a simple way to exactly identify your North East Open Studio location being as accurate as GPS coordinates. The “3 word address” essentially points to a very specific location which is particularly useful when a postcode does not work, or a location address does not accurately transfer to maps.
We plan to use your what3words location to prepare the NEOS maps. This will save us time and resources. To find your unique what3words location go to www.what3words.com on your computer.
Once on the what3words website:
1. Tap the serach bar, enter your location, postcode or place name, then select the correct search result.
2. Zoom in, switch to satellite mode and drag the map to find the exact location you want on the NEOS maps.
3. Tap the square you need to see and use, it’s 3 word address is displayed in red.
4. Enter the 3 word address into the what3words field on the entry application form.
4. Help Guide: Using Social Media to Self Promote
As you are probably aware, there is a wealth of social media tools out there which we can all use to promote our creativity.
You may already have a personal Facebook account, but you may wish to consider Creating a Page which people can Like and then keep track of your work. These pages can be public, so followers do not need to be on Facebook. Our public North East Open Studios page is one such page – if you don’t already, please “Like” this page and share it with your friends. We also have a Group page, which you may wish to join (you do need to be on Facebook and a member of NEOS to be able to do this). Joining the group will let you share and hear about opportunities for artists and makers in the northeast.
To mention our page, type “@” followed immediately by NorthEastOpenStudios. (@NorthEastOpenStudios). The NEOS social media team will get a notification in their Activity letting them know.
Twitter is a useful tool for making direct contact with all sorts of interesting people. The NEOS Twitter handle is @NEOS_uk, so if you are already on Twitter, please do follow this account. When you follow, be sure to say that you are a member of NEOS this year, so we can follow you back. This year, please use the hashtag #NEOS2019 for NEOS-related tweets and on Instagram. Again, Twitter is a great way to let people know what you’re up to, creatively. You can tweet photographs and links to websites, not just the standard 140 characters.
Websites are invaluable for creative people. They can be used for a wide range of purposes, including showing photographs of your work, providing contact information, setting up an online store and providing links to places where people can see or buy your work. A valuable tool within a website (or independently) can be a blog, where you can post photographs of recent work or work in progress, write about your creative processes, or just about things about which you are passionate. It’s important to blog regularly to maintain interest. A website can be as simple or as complex as you want. To start with, it’s best to keep it simple. If you are including your website address in your NEOS entry, please check that the link is working and that your website is up to date.
5. Helpful Hints for Publicity
- Make the most of your allocation of the North East Open Studios 2020 maps by getting them out there any way you can – if you have a mailing list – mail them to your list.
- Print off flyers or put your business card into the maps you are distributing.
- Friends and family are a good way to start, or put them through the doors of your neighbours, again with a covering note or your own flyer.
- Get together with other people in your area and discuss where you will put your maps so that everywhere is covered, this is going to be harder this year, but we are sure you can be inventive.
- Keep some maps back for nearer the event – you will need these to go into B&Bs, hotels and self-catering establishments for the week NEOS is running, if these are open around you this year – caravan parks and self-catering establishments are definitely busier.
- Make posters and distribute them to shops etc. just before the event. A poster template and the NEOS logo in various formats are available here.
- Bunting – gets you noticed and makes it feel different – especially if you are open all year.
- Make the most of social media.
6. Covid-19 Advice for Members
NEOS has taken advice from Aberdeenshire’s Senior Environmental Health Officer. The following points should be considered but they may not apply to all venues:
- Ask visitors to:
- Encourage visitors to:
- Follow a marked route around the venue.
- Avoid touching items for sale (this is difficult).
- You must:
- Take contact details from one person in each group that enters your venue (a phone number if possible, or failing that, an email address). A simple template for recording visitor details is available here. Keep the information for 21 days, then destroy it. If you are unable to take details, ask visitors to write their own details on a slip of paper (using their own pen if possible) and post it into a box to preserve confidentiality.
- Clean all touch-points regularly, i.e. door handles, card machines etc.
- We advise against:
- Having toilet facilities available to visitors, unless suitable cleaning is in place. Guidance on customer toilet facilities can be found here.
- Providing refreshments, unless Covid-19 safety measures are in place.
- Inviting a large group of multiple households to a special event around NEOS, e.g. a private view.
- You may want to:
- Use a visitor booking system, such as the one available on Facebook. Instructions are on the internal forum (thank you Claire Bentley). Ask to join the internal forum here.
- Social gathering rules:
- If work is exhibited in a house, the indoor social gathering requirements must be complied with. Currently, that means a maximum of 1 other household and up to 6 people (including yourself) at one time.
- If work is exhibited in a dedicated workspace (such as a converted garage or log cabin), the social gathering restrictions won’t apply, as it is deemed a ‘retail/workspace’.
- Exhibiting work outdoors is also allowed, although the weather may not be favourable!
- Shared venues:
- We suggest you work in teams (e.g. Team A and Team B). Each team can be on duty for part of the week, but don’t mix the teams. That way, if one person is tracked and traced, the other team can take over and you won’t have to close the venue.
- You are ultimately in charge of your venue. Further information on risk assessing your business can be found here – but it is heavy going!